Spot Advertising is the individual play of your advert.
Spot's can be bought in bulk and are available with a wide range of advert length options.
In addition to the cost of each 'spot play', you will also need to purchase Advert Production.
We advise a minimum of 6 advert spots per day, and a minimum on-air campaign lasting no less than 4 weeks. We offer a maximum of 24 spots per day.
Advert production is available at £145.00 (+VAT) for a single voice, fully produced advert. Additional voices (included in the same advert) is charged at £85.00 (+VAT).
To calculate the number of spots required, please use this calculation:
(number of spots per day) X (number of days)
By purchasing Spot Advertising, you accept in full the terms & conditions set out below. The agreed commencement of the advertising campaign will be assumed to be 7 days from the date of purchase unless otherwise agreed with the station team as part of the on-boarding process.
Campaign Details:
(1) Central Radio agrees to provide a radio advertisement package in line with these agreed terms and conditions.
(2) Particulars of services to be provided Central Radio:
Number of spots per day x Number of days - as agreed during onboarding and subject to the correct number of spots being purchased
(3) Agreed minimum airtime: The number of days as agreed during on-boarding (3)(a) Commencing date: will be confirmed as part of the onboarding process but will be assumed to be 7 days form the date of purchase via this portal unless agreed with a member of the station team.
(4) Advert productions are charged at £145 +VAT per production. The client will need to purchase the advert production via the stations advertising portal, or by request of the station team as part of the on-boarding process.
(5) In consideration the client purchases spot advertising and advert production in advance via the advertising portal.
Contractual Terms and Conditions.
(a) The terms and conditions set out below, together with the terms, dates and other details listed above apply to the contract between “you” (the person or business or the purchaser) and “us”, Central Radio as from the date as set out above listed as “agreed minimum airtime”.
(b) By purchasing and subscribing to this service via the advertising portal, you are agreeing the terms as set out in this document.
(c) Payment will be collected via our third party processor. You will be required to make payment at the point of purchase.
(d) [Paragraph 'd' is not applicable]
(e) In the event of technical issues resulting in loss of broadcast or delayed broadcast, we reserve the right to amend the agreed schedule in order to accommodate the fair airtime of all clients. Central Radio will not intentionally remove agreed advertising from airtime output without reasonable notice to the client.
(f) In the event that Central Radio is unable to accommodate advertisements either due to technical, environmental or any factor resulting in loss of broadcast, we reserve the right to extend the dates set out in paragraph (3) to provide the agreed service. In the event that this clause becomes effective, extensions to the terms agreed will be given on an equal basis to the original agreed airtime. For example, if due to issues resulting in loss of broadcast the client has lost two scheduled advert play outs, we will re-schedule 2 advert play outs as an extension to the agreed terms.
(g) Any loss of broadcast as a result of issues beyond reasonable control of Central Radio does not constitute a breach of this agreement. However, should loss of broadcast last for any period exceeding 72 hours in any 12 week period, you reserve the right to cancel this agreement without charge. Central Radio will then offer either; alternative advertising options or offer a refund of any remaining time as set out in paragraph (3) and as per the terms of your payment schedule.
(h) If you wish to change your advert at any point, there will be a production fee of £145 (+VAT) per single voice advert.
(i) The advert will remain property of Central Radio and may not be used on any other platform without written permission.
(j) [Paragraph 'j' is not applicable]
What happens next? Prior to commencing your advertising campaign, you will be required to eSign a copy of these terms and conditions. This request will be issued to you by our team as part of the onboarding process. The team will discuss and agree your advert production with you. You must have already pre-purchased advert production (available here) or make payment upon request by Central Radio. Your campaign will usually begin to air within 7 days (or on a date mutually agreed) but failure to complete this required step may result in a delay to your advertising campaign.